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1 MG Road mall in association with its various fashion brands will stage a fashion lead experience at the mall. Interactive, experiential in house fashion studios conducted by various fashion brands in the common areas of the mall .

Every mannequin display will have a store fashion attendant to facilitate the participants to choose apparel /accessories from displayed mannequins and help them try out, providing exact fits.

3 high energy photo zones will be created for the participants to have a photo clicked by an in house photographer.

Each participants are advised to share the picture with their friends on 1 MG Road face book page. Maximum likes on Face book page is awarded as the winner.

One male and one female winner would have their photograph on the FASHIONABLE 1 magazine cover. Prize winners also win gift vouchers worth Rs.30,000 each from fashion brands The magazine would be a feature on this event and all things fashionable, the 1 MG WAY!!

First runners-up will win a gift vouchers worth Rs.15,000 each & second runners-up will win Rs 10,000 gift vouchers from fashion brands.

All participants will be entitled for gift vouchers worth Rs. 1,000 sponsored by the participating stores